 Writing & Publishing To Advance Your Business and Career
Presented by Ken Lizotte CMC, author of The Expert’s Edge: Become The Go-To Authority People Turn To Every Time (McGraw-Hill, 2008)
Friday, October 24, 8 AM to High Noon, Regus Business Center, Newton, MA
Get ready to…
- Eliminate your competition
- Raise your fees, prices, revenues and profits… dramatically
- Double, triple or quadruple your client load and business value
- Become known as the #1 authority in your target market, bar none
By transforming yourself into a published "thoughtleader," you’ll achieve an expert's edge that will elevate you far above and way beyond your competitors… and keep you there!
Writing and publishing your ideas is the X-Factor. Via published articles, books, blogs, e-letters and other such vehicles, you’ll attain a level of credibility your competition can only dream about. Studies and anecdotal evidence show that such thoughtleading actions can raise sales ratios, accelerate word-of-mouth, solidify customer loyalty and boost business income. Quite simply, writing and publishing will enable you to make much more money!
In this hands-on seminar based on Ken’s book The Expert's Edge: Become the Go-To Authority People Turn To Every Time (McGraw-Hill), you’ll learn how to:
- Write articles and get them published in important business publications and journals
- Publish your ideas online
- Land a contract from a major book publisher
- Self-publish your book (the simple and inexpensive way!)
- Turn your published works into marketing & selling tools
- Re-publish articles and books to maximize their visibility
- Defeat writer’s block and knock the PAIN out of the writing process
- Develop publishable article and book ideas
- Develop and implement a blog
- Develop and implement an e-newsletter and other “eblasts”
“I have read Ken’s book twice and am systematically taking his prescription to heart. I am applying it to my consulting practice. It is helping me to transform my thinking and I am already seeing results in my interactions with prospects and clients.”
— Peter Jay Sorenson CMC, GINKGO Enterprises
Your seminar fee also includes (no extra charge):
- Plenty of time for Q&A and individualized coaching
- 30 days follow-up mentoring/coaching with Ken
- 30 days of publishing leads from our in-house database
- Citation in our “thoughtnotes” e-letter when your article or book becomes reality
- A free autographed copy of Ken’s book!
- Complimentary morning muffins & coffee!
Writing and publishing organizes one’s thinking, deepens a firm’s credibility and extends its visibility and network. This seminar will demystify the writing/publishing process so that you can begin publishing your ideas within weeks, days or hours of completing this session.
“Ken: Thank you for all you have done, and for bringing such skill to every aspect of my book and articles publishing projects!”
— Suzanne Bates, Bates Communications
 Ken Lizotte CMC is author of The Expert’s Edge: Become the Go-To Authority People Turn To Every Time (McGraw Hill, 2008), and Chief Imaginative Officer (CIO) of emerson consulting group inc. ( Concord MA), a consulting firm that transforms business experts into “thoughtleaders.” He is also an active member of the Institute of Management Consultants, past president of IMCNE, co-founder of the National Writers Union and a seminar leader at Harvard University (since 1995). Visit Ken’s website at www.thoughtleading.com
Friday October 24, 8 AM to noon,
Regus Business Center, Newton, MA
Investment: $499 full registration fee
$399 by October 22
Additional 10% discount for emersongroup client thoughtleaders and members of IMC USA*
Directions: www.regus.com
“I highly recommend Ken and his team for his promise to create thoughtleaders and especially his ability to deliver!”
— Curtis Bingham, The Predictive Consulting Group
Still not sure? Read one or more of the following:
This half-day could change the course of your business life. Register now!
Pre-registration required! To register or learn more, please email inq@thoughtleading.com or click the Buy Now button below.
*If you are a member of IMC USA or an active emersongroup client and registering online, you will be reimbursed 10% of your fee at the seminar. If you are paying by check, deduct 10% from your total and postmark by the required date.
Really and Truly Can’t Come?
Visit our website and sign up for our “thoughtnotes” e-letter to receive special notices of our next events. Just enter your email address in the sign-up box in the lower left-hand margin.
And order your copy of Ken’s book by clicking on the book cover graphic on our homepage. DVDs and CDs available too!
It’s all here: www.thoughtleading.com
about emerson consulting group
emerson consulting group transforms consultants, attorneys, finance experts, executives and companies into successful "thoughtleaders" via publishing, speaking engagements, research projects, the Internet and other thoughtleading channels. Learn more by visiting our website www.thoughtleading.com or by calling 978-371-0442. Sign up for our free monthly "thoughtnotes" by filling in the subscriber box in the left-hand margin on our website.
JUST OUT! A new book by our Chief Imaginative Officer (CIO) Ken Lizotte titled The Expert's Edge: Become The Go-To Authority People Turn To Every Time has just been published by McGraw Hill. It’s available at Amazon.com and in bookstores everywhere. Click here to learn more: www.thoughtleading.com/books.htm
Company
Website: http://www.thoughtleading.com
Ken
Lizotte, Chief Imaginative Officer (CIO), 978-371-0442
Patricia Coate, West Coast Director, 415-309-2331
email: inq@thoughtleading.com
voice: 978-371-0442
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