The Expert's Edge by Ken Lizotte

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Turning Experts into Thoughtleaders

thoughtnotes

January 10, 2008

To view this page from your web browser online, click here.

In this issue:

thoughts you should know...
...Ken's new book!

On January 18, McGraw Hill will publish the definitive guide to becoming a thoughtleader, authored by our own emersongroup Chief Imaginative Officer (CIO) Ken Lizotte. In The Expert’s Edge: Become The Go-To Authority That People Turn To Every Time, learn why thoughtleaders make the most money, how top thoughtleaders (Tom Peters, Suze Orman, Peter Drucker and Harvey Mackay) rose to prominence and—best of all—learn how you can make thoughtleading work for YOU!

For a sneak preview or to be notified of a special discounted advance “author’s edition,” click here: http://www.thoughtleading.com/books.htm


thoughtleader university...
...what about Margaret?

Emerson, Thoreau, Alcott and Hawthorne: well-known thoughtleaders in days gone by, right? But what about Margaret Fuller, their colleague and friend? To quote Susan B. Anthony, Margaret may have exerted “more influence on the thought of American women than any woman previous to her time.”

To learn more, click here for an Historical Thoughtleader Profile written by our Apprentice Chloe Lizotte: http://www.thoughtleading.com/tlspeak/tlprof_mfuller.htm


thoughts and actions...
...selling your books and services

SELLING YOUR BOOK: Have you recently authored a book, or are you thinking of doing so? As a business thoughtleader, you’ll need to leverage your book so that it maximizes your overall business development efforts. This may contrast with the traditional view of book promotion which, stated simply, is “Just sell a LOT of books!”

That’s why we developed a new “business-building book promotion program” for thoughtleaders like you! To learn more, click here to read an article by our West Coast Manager Patricia Coate, soon to be published in CEO Refresher: http://www.thoughtleading.com/article_busbldbook.pdf

SELLING YOUR SERVICES : If just plain improving your selling skills and/or the skills of your sales staff are of interest, pick up a copy of Soar Despite Your Dodo Sales Manager by sales thoughtleader Lee B. Salz. Ken Lizotte says Lee’s book “hits the selling nail right on the head.” To learn more and to order a copy, click here www.salesdodo.com

You can also read one of Lee’s articles “The Sales Marriage: Finding the Right Sales Talent for Your Company” on our website Articles Page at http://www.thoughtleading.com/article_SalesMarriage.htm

 

welcome...
...to our newest client thoughtleaders

Jim Sakaguchi, recognized expert in service management

Dr. Kenton R. Hill, Principal of KRH Consulting, which provides performance enhancement coaching services that help U.S. firms develop some of their finest people, as well as assist them in working through challenging and difficult personnel situations

To learn more about our newest thoughtleaders, click on their names at our client page: http://www.thoughtleading.com/clients.htm


thoughtleader spotlight...
...kudos to our client thoughtleaders for their recent victories

  • “The 7 Common Myths Of Innovation” by George Chen, Principal of the strategy and innovation firm Strategos and John Zapolski, Principal of the innovation consulting firm Management Innovation Group, in CP Wire
  • Jo Parente, a legal recruiter at Wolf Greenfield, was quoted in “Study Highlights Realities of Reputation 2.0,” posted on Newsfactor.com.
  • Suzanne Bates, President of Bates Communications, has signed a contract with McGraw-Hill to author her second book, tentatively titled The Power Speaker. This follows the success of Suzanne’s earlier book, also with McGraw-Hill, Speak Like A CEO: Secrets for Commanding Attention and Getting Results, which is currently in its seventh printing
  • “Is My Network Costing Me Money I’m Not Accounting For?” by Paul Cronin, Vice President of Atrion Networking Corp, in Mass High Tech. A version of this article was published in Indus Business Journal
  • Patrick Haraden, Director, Employee Benefits Services at Longfellow Benefits discussed healthcare reform on a WATD radio program. Pat also was quoted in a Morningstar.com article “Employee Benefits Can Spring Costly Surprises in M&A, Longfellow Benefit’s Haraden Tells Boston Bar”
  • Jay Vogt, Founder/CEO of Peoplesworth, has signed a contract with Praeger Press to publish his first book Grounded Visioning: A Process For Bringing Your Organization Together FAST
  • “Britain’s ITIL Is Efficient, Accountable IT Service Option” and “Software Productivity Necessary, but Not Cheap,” both by Vin D’Amico, President of Damicon LLC, in his monthly column “Virtual Business” for IndUS Business Journal
  • “Protecting Trademarks In China Is No Easy Trick” by Ed Perlman, Shareholder and co-chair of the Trademark Practice Group, Wolf Greenfield, in New England In-House Counsel Magazine
  • Fly Fit… How To Travel And Stay Agile, a new book by Maggie Melanson, President, Gimme the Skinny, has been published by HRD Press
  • “Adhere To Seven Performance Excellence Laws” by Jerry Vieira, President and Founder of The QMP Group Inc., in IndUS Business Journal
  • “Reaching The Summit : 8 Keys To Running A Successful Business” by John McQuaig, President of McQuaig & Welk PLLC, in CEO Refresher. The article is based on John’s new book Peak Parallels: Business Insights While Climbing The World’s HighestMountains (HRD Press)
  • Ed Walsh, Shareholder at Wolf Greenfield, was interviewed for the article “Verizon Under The Gun For GPL Infringement” in E-Commerce Times Online
  • Simple Solutions: How Enterprise Project Management Supported Harvard Pilgrim Healthcare’s Journey From Near Collapse To #1, a new book by professional speaker Lisa DiTullio, Director, Project Management Office, Harvard Pilgrim Health Care, has been published by iUniverse
  • “Avoid Denying True Cost Of Network Downtime” by Tim Hebert, CEO of Atrion Networking Corporation, in IndUS Business Journal
  • “The Secret That Benefits Brokers Do Not Want Employers To Know” by Jim Edholm, President of Business Benefits Insurance, in Employee Benefit Plan Review
  • A new book by Lew Green, Founder and Managing Principal of L&G Business Solutions, called Lead With Your Heart: Sell Happiness And You And Your Business Will Flourish has been published by HRD Press
  • Joseph Teja Jr., Counsel with Wolf Greenfield, was quoted in Medical Device Link and IP Frontline in articles concerning the Medtronic case and the US Patent and Trademark Office’s new patent rules
  • “Is Your Team Stuck In Adolescence?” by Timothy Swords, Managing Principal, T. Swords and Associates LLC, posted on ManageSmarter.com
  • Why Dogs Wag Their Tails: Lessons Leaders Can Learn About Work, Joy And Life, a new book by Sherri McArdle and Jim Ramerman, Principals, McArdle Ramerman, has been published by WBiz Books
  • Doug Wolf, Shareholder and Co-Chair of the Trademark Group at Wolf Greenfield, was quoted in an article “Patent Infringement Gets A Second Life” in ipFrontline.com
  • “Medical Device Validation: How Vendors Can Assist their Customers” by Dave Vogel, President of Intertech Engineering Associates, in Biomedical Instrumentation and Technology as well as “Successfully Turning A New Technology Into A Medical Device,” in American Venture Magazine
  • Jinsoo Terry, CEO of Advanced Global Connections, was profiled in a major American Express booklet called “Open Book: A Practical Guide for Business Growth”
  • “The Benefits of Regularly Publishing Articles” by emersongroup Publishing Assistant Michaela St. Onge, in CEO Refresher
  • Nick Craig, Managing Principal of Potentia Consulting, has signed a contract to co-author Personal Guide To True North, a book to be published by Jossey-Bass
  • Michael Siekman, Shareholder and member of Wolf Greenfield’s Biotechnology, Pharmaceutical, Interference, and Litigation Groups, was quoted on new controversial USPTO rules governing patent application in multiple publications including Intellectual Property Watch, New England In-House Counsel, The Register and MX Magazine
  • Leader Mentoring: Find, Inspire And Cultivate Great Leaders by Michael Shenkman, President of Arch of Leadership, has been scheduled for publication by Career Press in spring 2008
  • A profile of Atrion Networking Corporation was published in the Warwick (RI) Beacon
  • “Services To Expect From An Employee Benefits Broker” by Joe Gray, Managing Partner of Longfellow Benefits in Employee Benefit Plan Review. Joe was also quoted in Boston Business Journal in the article “How To: Hire an Employee Benefits Consultant”
  • Jim Foster, Shareholder and patent litigator at Wolf Greenfield, was quoted in an article concerning the Seagate decision and the standards for willful infringement in Insidecounsel.com. Jim was also quoted in the article “Wi-Lan Lobs Patent Suits Across 22 Tech Heavies’ Bows” in E-Commerce Times Online
  • Ilan Barzilay, Associate and Member of the Litigation Practice Group at Wolf Greenfield, commented on various litigation issues for several publications including the Wall Street Journal Blog, Newsfactor.com, Sci-Tech and Top Tech News
  • “Questions With Answers And Questions Without,” a profile of novelist Alan Lightman” by emersongroup PR Czar Henry Stimpson, in Poets and Writers Magazine
To receive a complimentary copy of any of these articles, visit the author's web site or reply to this email. For direct links to our thoughtleaders' websites, click: http://www.thoughtleading.com/clients.htm


about emerson consulting group...

emerson consulting group transforms consulting firms, law firms, executives and companies into "thoughtleaders" by getting their article and book ideas published, arranging speaking engagements, conducting research projects, and attracting media attention.

Learn more by visiting www.thoughtleading.com, replying to this message or calling 978-371-0442. You can also reach us by post at box 41, concord, ma 01742.

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