The Expert's Edge by Ken Lizotte

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Turning Experts into Thoughtleaders

thoughtnotes

April 16, 2008

To view this page from your web browser online, click here.

In this issue:

 

fun thoughts...
...car vs jet

Can a car, no matter how fast, beat a jet in a race? Take a 5-minute break and find out! It’s a fun ride: http://www.snotr.com/video/568

 

thoughts you should know...
...expert's edge

The Expert's Edge - Become the Go-To Authority People Turn to Every TimeAmazon.com reviews for The Expert’s Edge: Become the Go-To Authority People Turn To Every Time by Ken Lizotte (McGraw Hill) (at press time) now include those by Suzanne Bates, Jim Masciarelli, Pete Sorenson CMC, Frank Hone, Shelley Hall, Lee Salz, Corinne Smith and Ron Visocchi. Take a look, they’re fun to read. Click here.

Recent blog, e-letter and e-zine mentions of Ken’s book (also fun!) include:

ARTICLES excerpted from or profiling The Expert’s Edge appeared in The Boston Globe, The Independent Consultant, the Concord Journal, IndUS Business Journal and numerous online articles websites.

SPEAKING : Ken has spoken this year (thanks to many gracious hosts) at such venues as:

  • The CEO Club of Boston (Fred Green)
  • Find Career Success (Cole Silver)
  • IMC San Diego (IMC SD)
  • The Boston Entrepreneurs Network (Larry Grumer)
  • The Concord Mafia (Nat Welch & Joel Johnson)
  • Concord Rotary (Carolyn Najarian & Dave McWalter)
  • NancyDirect (Nancy Michaels)
  • “Pages to People” on WBNW 1120 AM (Rob Mitchell)
  • 2008 IMCNE Thoughtleader Conference (IMCNE)

Upcoming speaking/media appearances include “A Fresh Start with Sallie Felton” (Internet radio show), The Middlesex West Chamber of Commerce, Kennedy Information (webinar), Harvard University Extension School, and Lee Salz’s Business Expert Webinar Series. Click here for dates and details: http://www.thoughtleading.com/calendar.htm

Still without your copy of The Expert’s Edge? For an insider’s view, click here: http://www.thoughtleading.com/book_experts-edge.htm


thoughtleader university...
...succeed and improve

The ROI of Reputation (California)
Ever wonder why some consultants seem to win the biggest engagements at the best companies and break into new markets without breaking a sweat? Does it baffle you how some competitors charge much higher fees than others, even with inferior know-how and experience?

These individuals may have something you’re missing: a reputation as a “thoughtleader.” Learn how to acquire one yourself at “The ROI of Reputation: The Real Payback for Becoming a Thoughtleader and How to Get Started,” presented by our West Coast Director Patricia Coate, on May 15, 6 PM, Menlo Park CA, sponsored by Women in Consulting. To register, visit: https://www.kintera.org

Attorney Career Success Series
Veteran lawyer Cole Silver has launched a unique audio program designed to help lawyers build successful law practices.  Cole has interviewed hundreds of world renowned experts (including our own Ken Lizotte) so that attorneys can cut years off their learning curve. Check it out at:  http://www.Findcareersuccess.com 

Use Software To Improve Your Sales!
You have a pile of business cards sitting on your desk: Now what do you do with them?  This seminar cuts through the hype of “contact management” programs. Logistics: May 6, 2008, 7:30 AM, Acton Massachusetts To learn more, click: https://web5.mkat.com/


thoughts and actions...
...veterans upward bound

Fred Green, Director of the CEO Club of Boston, delivered a keynote address last year to graduates of the Veterans Upward Bound Program on the UMass Boston campus. Earlier this month, “The Veterans Upward Bound Project: Battling For A Higher Rung,” an account of Fred’s keynote, was published in Veterans Hour Bulletin. Click here to read the article and see a photo of Fred addressing the graduates: http://www.veteranshour.com/bulletin.htm

 

Michaela St. OngeMike Brownwelcome...
...to our newest teammates

Say hello to our two newest teammates, Michaela St. Onge, VP Special Projects (formerly a 2007 summer intern) and Mike Brown, newly installed Deputy Imaginative Officer. Click here, then scroll to down to find their bios: http://www.thoughtleading.com/team.htm


thoughtleader spotlight...
...kudos to our client thoughtleaders for their recent victories

  • Curtis Bingham, President of the Predictive Consulting Group, has signed a contract with HRD Press to publish a book about the rise of the chief customer officer
  • Michael Albert, Shareholder, and Charlie Steenburg, Associate, both with Wolf Greenfield, were quoted on the topic of FDA regulations in an article in “The Pink Sheet”
  • “Alumni Help One Another: Holy Cross Grads Aid Entrepreneurs” in The Worcester Telegram & Gazette featured Craig Cerretani, Co-Founder and Partner, Longfellow Benefits, and two fellow Holy Cross alumni who teamed up to found the school’s first Emerging Technologies Group
  • “Linking New Product Development To Strategy” by Gary Getz, Managing Director of Strategos, and Pedro do Carmo Costa, Iberian office Managing Director of Strategos, in Leader’s Edge, a publication of the American Management Association
  • “BPM Change: How A Company Can Prepare” by Shelley Hall, Principal of Catalytic Management Consulting, was published in Business Performance Management Magazine, and Shelley’s “Promises, Promises: When You or Your Clients Say One Thing But Do Another” was published in Executive Decision
  • “Quell Business Jargon: Say What You Mean” by Suzanne Bates, President of Bates Communications, in Sales and Marketing Management Magazine. Suzanne is author of Speak Like a CEO: Secrets for Commanding Attention and Getting Results (McGraw-Hill)
  • The “Wolfie Awards,” created by Elizabeth Fiorini, Business Development Coordinator at Wolf Greenfield, were featured in an article titled “Hungry For A Wolfie” in Legal Marketing Magazine
  • “Businesses Can Never Be Too Ready” by John McQuaig, President of McQuaig & Welk PLLC, in IndUs Business Journal. John also spoke on the topic “Reaching The Summit: The Parallels Of Success In Business To Mountain Climbing” to the Utility Contractors Association of Washington, and to Seattle Business Monthly and to Sallie Felton on her popular Internet radio show “A Fresh Start.” All John’s interviews, articles and presentations are based on his book Peak Parallels: Business Insights While Climbing The World’s Highest Mountains (HRD Press)
  • Nancy Miriam Hawley and Jeffrey McIntyre, Co-Founders of Enlignment, were featured in a Boston Globe article on couples who run a business together, aka “co-preneurs,” also the subject of their forthcoming book to be published by WBiz Books
  • "How To Jumpstart Your Search For Communications Talent And Other Secrets For Getting The Most Out Of Your Executive Recruiting Firm" by Barry Shulman, Founder and Gordon Chiang, Partner, Shulman Associates, in Public Relations Tactics
  • "Why Service Counts Even Before A Product Is Designed And Sold" by Jim Sakaguchi, noted service management expert, accepted for publication in IndUS Business Journal

  • “Personal Intelligence Is Critical During Slow Economic Times" by Kenton Hill, President, KRH Consulting, in Portland Business Journal. Ken was also interviewed by Oregon Business Magazine about topics in his book Smart Isn't Enough

  • "Culture Drives Business Performance And Market Culture Rated The Best Driver" by Linden Brown, Chris Brown and Sean Gallagher, Principals, MarketCulture Strategies, in Marketing Magnified. Linden, Chris and Sean also published "Six Steps To Becoming A Market-Focused, Profit Generator That Delivers Customer Value" in CEO Refresher and “A Strong Market Culture Drives Organizational Performance And Success” in Employment Relations Today

  • "Everybody's Jumping On The Lean Bandwagon But Many Are Being Taken For A Ride" by Rick Pay, President, The R PAY Company, in Industry Week Online. Rick’s article "We’re Going Lean, Where’s the Payoff?” appeared in CEO Refresher

  • “A Healthy Balance: Convenience Store Chains Can Overcome Obstacles To Create A Successful Wellness Program” by Kristie Howard, Account Executive with Longfellow Benefits, in Convenience Store News
  • “Controlling Health Insurance Premiums With FSA, HRA And HAS Plans” by Jim Edholm, President of Business Benefits Insurance, was published by Industry Week Online. Jim’s “Is Your Dental Plan Stuck in a Time Warp?” appeared in Employee Benefits News
  • Stumbling but Not Falling, a new book by writer and poet DL Curatilo/Zieminski has been published by Publish America
  • Pat Haraden, Director of Employee Benefits Services at Longfellow Benefits LLC, was quoted on the topic of healthcare affordability in a Small Business Resource Center article titled “The Best Backup Benefits For Small Employers”
  • “Don’t Buy Into Common Innovation Myths” by George Chen, Principal of the strategy and innovation firm Strategos and John Zapolski, Principal of the innovation consulting firm Management Innovation Group, in IndUs Business Journal
  • “File European Patents Now To Beat April 1 Fee Hike” by Steve Henry, Shareholder and senior litigator, Wolf Greenfield in Global Intellectual Property, eCommerce Law and Business Report and in EuroWatch
  • Joe Gray, Co-Founder and Managing Partner at Longfellow Benefits is quoted in an article entitled “Beneficial Scrutiny: HR Practitioners And Experts Offer Pointers And Due-Diligence Steps For Evaluating Benefits Brokers And Choosing The Best One For Your Organization” in Human Resources Executive. The article also prominently featured Joe’s firm Longfellow Benefits
  • Kendall Storch, Director of Retirement Services at Longfellow Benefits is quoted in an article “The Loan Danger: Borrowing From 401(K) Accounts Can Be A Bad Deal All Around” in CFO.com
  • Rich Giunta and Jim Foster, both Shareholders at Wolf Greenfield were quoted in an article “Corporations Escape Patent Threat: A Federal Judge Bars Enactment Of A Cap On The Number Of Revisions A Company Can Make On A Patent Application” in CFO.com. Jim was also quoted in articles concerning verbatim copying and copyright infringement in ipFrontline.com and Law Wire
  • Tim Oyer, President and Managing Partner of Wolf Greenfield, was quoted extensively in “Your Firm in Five Years: Taking Care Of Long-Term Strategic Planning” in Legal Management Magazine
  • Ed Lizotte, Certified Financial Planner with Ameriprise, was interviewed for the article “Parent Care Costs Threaten Retirement Savings” by Fifty Plus Advocate
  • “How Mixed Messages Can Derail Organizational Success” by Renate Rooney, Founder and President of RCR Associates in CEO Refresher
  • Sheila LeDuc, Director of Human Resources and Facilities at Wolf Greenfield was quoted in Boston Business Journal’s article entitled “Companies See PR As A Cost-Effective Tool For Hiring”
  • “Use A Geriatric Specialist?” by Dr. Sanford L. Finkel, geriatric psychiatrist and expert witness for probate, has been accepted for publication in Trust And Estates Magazine
  • “Positive Relationship Puts Bank On Your Side” by Craig Bentley, Executive Coach and Senior Communications Consultant, Bates Communications in The Independent Consultant
  • Allen S. Rugg, a seasoned litigator, has joined Wolf Greenfield as a Shareholder, bringing the number of attorneys in the firm’s litigation group to 21, it was reported in the National Law Journal Online and the Boston Herald
  • David Chwalek, Founder and President of Capital Retirement Strategies, has begun writing a weekly column called “Dollars & Sense” for The Concord Journal
  • “Follow Five Smart Steps For Selling A Business” by Bill Mueller, Founder of Strategic Business Ownership, in IndUs Business Journal
  • Ilan Barzilay, Associate and member of the Litigation Practice Group at Wolf Greenfield, was quoted in an article entitled “Hannaford: Malware Caused Massive Data Breach” in TechNewsWorld
  • “Search Industry Is Broken, And Vendors Better Fix It” by Vin D’Amico, President of Damicon LLC, in his monthly column in IndUs Business Journal
  • Doug Wolf, Shareholder and Co-chair of the Trademark Group at Wolf Greenfield, was quoted in the article “Virtual Knockoffs: Companies Cope With Counterfeit Goods For Sale In Second Life” on Inside Counsel Online
To receive a complimentary copy of any of these articles, visit the author's web site or reply to this email. For direct links to our thoughtleaders' websites, click: http://www.thoughtleading.com/clients.htm


about emerson consulting group...

emerson consulting group transforms consulting firms, law firms, executives and companies into "thoughtleaders" by getting their article and book ideas published, arranging speaking engagements, conducting research projects, and attracting media attention.

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