Speakers Bureau Topics

Attorneys and Specialists,

Wolf Greenfield

Proactively Protecting Trademarks on the Internet

As the Internet opens the door to a global economy, your corporate identity is more vulnerable than ever before. With a proactive strategic trademark and domain name plan in place, you can remain a step ahead of would-be infringers, in the U.S. and abroad. Through the presentation of case studies, this program will offer ideas on:

corporate identity protection through strategic domain name registration
trademark enforcement options against domain name infringers
trademark and domain name protection and enforcement in foreign countries

Measuring Your Trademark Muscle- Determining Your Trademark's Legal Strength

A trademark's staying power is often determined by its legal "strength," a measure determined by the U.S.P.T.O. Depending upon a trademark's level of strength, a mark could have little or no protection available. Wrong decisions during the selection process could position your trademark as an open target, with little defense against would-be infringers. Arm yourself with legal leverage by learning important considerations in the trademark selection process, including:

the U.S.P.T.O.'s determination of trademark "strength"
how to evaluate your company's existing marks
new mark selection strategies
considerations for international filing

Managing Patent Litigation to Success

To do it right, patent litigation must be MANAGED. That’s because patent litigation is among perhaps the challenging form of litigation, and a form that becomes even more complex when the technology of your patent is complicated. As with other complex litigations, managing a patent case effectively can be as much an art as a science, your case dependent not just upon facts and legal merits but on the business context in which your patent is being litigated as well.

This presentation covers key issues of planning and analysis that, if followed correctly, can have a powerful impact on the success (i.e., cost and outcome) of each very different patent litigation case.

Patent Litigation Pitfalls and Best Practices

For litigation success, guidelines developed after years of trial-and-error by experienced patent litigators must be followed. This presentation explains actions to avoid (pitfalls) and smart steps to take (best practices), and includes mini case studies of both.

BACK